Design and implement data-driven marketing strategies across diverse platforms to strengthen advisor engagement and craft compelling brand narratives
Professional Credentials
HubSpot: Content Marketing, Social Media Marketing, Digital Marketing, Inbound Marketing Optimization, Certification
Essential Accessibility: Accessibility Training, Media Accessibility Training, Certification
LinkedIn: Building your Thought Leadership, Certification
Education
University of Maryland, BA, Communications
Community Leadership
The Junior League of Philadelphia, Vice President, Marketing and Communications
Personal
Barbara enjoys tennis and yoga, as well as volunteering with The Junior League of Philadelphia and spending time with her cat and dog.